Liv Giles
Why influencer marketing works and how GoPro used them to become a billion dollar brand
Before we take a sky dive into GoPro's highly successful use of influencer marketing lets first discuss some theory as to why influencer...
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Influence Expertly
All things social media marketing
A beginners guide to becoming a social media marketing expert
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Liv Giles
Is brand community marketing the new social media marketing?
Are you working on a social media marketing strategy for a brand? Or just interested in social media marketing. Read on to discover how...
Liv Giles
Move over millennials and make way for Gen Z the new purchasing powerhouse in town
Learn how to successfully create an integrated marketing strategy for Gen Z and how Nike's promotion of social causes has made them Gen...
Liv Giles
How the Inspired Unemployed went viral at the start of the pandemic
Have you ever wished you could be lucky enough to go viral, become a global celebrity and quit your day job? Well in many cases luck has...
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About The Author
Hi I'm Liv
I am studying my Masters of Marketing and Digital Communications. The subject I am currently studying is Social Media Marketing. Follow along as I impart my newly acquired knowledge on to you.
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